Are you concerned about offering educational opportunities as a benefit? You’re not alone.
Many companies shy away from offering this perk because they worry the employee will leave once his training is complete. You would foot the bill for the education, then another competing company would reap the benefits.
Although this is a common concern, it shouldn’t be enough to stop you from offering this benefit to your employees.
Benefits of Educational Opportunities
There are distinct reasons giving this type of perk to your employees will reward your team and your business.
You attract better applicants
When your business has a reputation for caring for its employees, you’re more likely to attract motivated people. These team members are driven to elevate their success. Your business wins by employing people like this. You know your team is showing up ready to perform.
You create more invested employees
Holding on to top talent isn’t easy. There is tremendous demand for your best employees. Give your team members a reason to stay by offering educational opportunities.
The more you can improve your team members, the more invested they will be to perform better for you. They’re also more likely to stick around, even when your competition tries to steal them away.
Some businesses worry that an educational opportunity isn’t enough to keep a person around. If that’s the case with you, it might be a good idea to require your employee to sign a contract if he plans to take you up on your offer to advance his degree or get a new certification. This way, he’s bound to use his education to benefit your business for at least a short period of time.
Types of Educational Opportunities to Offer
You’re on board with offering advanced education to your team. The advantages are clear, but what type of educational opportunities should you offer?
This depends greatly on your business model. There are a few opportunities that you might want to consider depending on your business goals:
- Tuition reimbursement is perfect if you employ students
- Reimbursement for specific speciality trainings works well if you need a certain skillset from your team members
- Scheduling in-store trainings works well when you want to do an overall team training
The type of educational opportunity you should offer depends on what you hope to accomplish. If you want to attract top talent, tuition reimbursement might make the most sense. If you want to bring your current team to a new level, scheduling an in-store training might make better business sense for you.
Ready to Offer More Smarts?
No matter which educational opportunity you offer, it’s important to document when your employee will be out of the store and unable to work. You might need to honor more scheduling requests than usual. Balancing this when you have multiple team members taking a course can get tricky. With an online scheduling app like ScheduleBase, it’s easier.
Author Profile Jon Forknell is the Vice President and General Manager of Atlas Business Solutions, Inc., a software marketing company specializing in employee scheduling software, including ScheduleBase employee scheduling software, and other business software solutions. In the past, Jon has been recognized by the U.S. Small Business Administration as a SBA Young Entrepreneur of the Year. Atlas Business Solutions was named as one of Software Magazine’s Top 500 Software Companies in 2004 through 2007 and again in 2010, 2013 and 2014.