Tag Archives: entrepreneurs

Just How Many Small Business Owners Are There?

June 17, 2014 | 1,937 views

Just How Many Small Business Owners Are There?

Just How Many Small Business Owners Are There?

When you’re busy running your own small business, you often don’t look up to take stock of what’s going on in the bigger picture of small businessdom. But you’re far from alone as an entrepreneur.

 

Currently, there are about 28 million small businesses in the US. And these small businesses account for 65% of the new jobs created since 1995.

 

Pretty impressive!

 

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How to Use Content Marketing Effectively

April 9, 2014 | 1,400 views

Content Marketing

Content Marketing

For many entrepreneurs, marketing is just one of many tasks they take on. The problem is: many of them don’t use it effectively. Take content marketing. How regularly are you writing blog content or whitepapers? How are you amplifying your content on social media and other channels?

 

Don’t have the answers? This post will help.

 

First, Understand Your Strategy

Before you even lift a finger to write any content, you need to have a solid understanding of what your strategy is. For most, it’s to educate their audience and hopefully reach new contacts who will turn into customers.

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